Injazat, an innovate technology solutions provider had yet to enhance its marketing portfolio to excel in the digital space. Social Shop was brought on to enhance the company’s social media presence, create a Thought Leader blogging program and perform SEO and website maintenance.
In the first year of working together, Social Shop created a content strategy that encompassed internal and external campaigns, and included live updates from events. The Thought Leadership program expanded so that each leader had optimised his or her social presence.
During the first year, average community numbers increased by over 100% and content production increased fivefold. Social Shop was instrumental in creating a new look and feel for the client’s website which increased Injazat’s Alexa ranking by over 97%. Social Shop is now embarking on a second year with the company.