Forrey & Galland was born during the golden years of ‘La Belle Epoque’ in the 1900s in Paris. The haute-couture Parisian chocolate house has since been reinvented and introduced to the Middle East, bringing its 100-year spirit and Parisian touch to the region through its boutiques, one in Riyadh and the other in Dubai, making handmade chocolates a reality.
Aurora has been appointed to look after the communications requirements of the brand in both the UAE and KSA. The agency supported the brand with ongoing PR support, including strategic planning, media and influencer outreach, content development. In order to maximise brand exposure, the agency also identified high-profile events collaboration opportunities putting the French haute-couture chocolate creations in front of VIPs, celebrities and ultra-high-end influencers.