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Burjuman

As part of continuous PR efforts undertaken by Aurora to consistently drive and sustain brand awareness to BurJuman Mall’s activities, the Agency was tasked with content creation, media outreach and on-site support to the mall’s Jungle Journey campaign during the 2018 spring school break.

Aurora supported the mall through media alerts and a show arounds which witnessed more than a dozen of influencers and media attend the event along with their little ones. For this campaign, Aurora generated a PR value of more than $145,000.

Category: pr